Punch! Carry out rectification of ＂self-media＂ chaos

　　On the 28th, the State Council Press Office held a press conference, and the relevant person in charge of the National Internet Information Office introduced the relevant situation of the "Clear" series of special actions in 2023, which will focus on the rectification of "self-media" chaos and other issues. These include:

　　■ Special Action of "Clear and Strict Rectification of’ Self-media’ Chaos"

　　Focus on rectifying the chaos of "self-media" rumors, counterfeiting, illegal profits, etc., and solve deep-seated problems such as distortion of information content and loss of operational behavior;

　　Supervise the platform to improve the "self-media" account management system and optimize the management rules of the whole process of "self-media" account registration, operation and closure;

　　Strengthen the professional qualification certification management of "self-media" accounts, and strictly review the certification materials and add special marks to "self-media" engaged in the production of information content in medical, judicial, educational and other professional fields;

　　Strictly regulate the "self-media" profit-making behavior, and establish and improve the institutional mechanisms such as the number management of "self-media" fans and the supervision of profit-making behavior.

　　■ Special Action of "Clear and Crack Down on the Manipulation of Information Content by Network Water Army"

　　Comprehensively clean up the illegal information of the network water army, destroy the groups and sections where the water army is easy to gather, and resolutely block the recruitment and drainage channels;

　　Investigate and deal with tools to implement the activities of the water army, crack down on mass manipulation of the group control software of the network water army, and use it as a platform for receiving and dispatching tasks, payment and settlement, etc.

　　Close the accounts of the water army that deal with malicious hot events and brush up the evaluation data, blacklist the companies and MCN institutions that organize the network water army, and hand them over to the relevant departments for investigation if they are involved in illegal crimes;

　　Compacting the main responsibility of the platform, constantly improving the technical means against the robot water army, investigating and dealing with issues such as batch number maintenance and "zombie" accounts, improving the monitoring mechanism for abnormal traffic of lists and topics, and strengthening the identification and disposal of homogenized copywriting.

　　■ Special Action of "Clear and Standardize the Network Communication Order of Key Traffic Links"

　　Keep a close eye on key traffic links such as short video platforms and hot search lists, compact the main responsibility of the platform, comprehensively clean up typical information that disrupts the order of network communication, such as illegal editing, illegal reprinting, and concocting false news, and comprehensively investigate and dispose of illegal accounts such as counterfeit "news anchors";

　　In view of the problems exposed in the clean-up and rectification work, urge and guide the website platform to establish and improve a long-term working mechanism for standardizing the communication order in key traffic links.

　　■ Special Action of "Clarifying, Optimizing Business Network Environment and Protecting the Legal Rights and Interests of Enterprises"

　　Guide the website platform to focus on the investigation of information content and accounts, timely dispose of infringing information that has been identified as rumors, personal privacy of entrepreneurs and dominance, strengthen the management of search association words, and dispose of and punish accounts with outstanding problems;

　　Further unblock channels, refine standards, optimize procedures, cooperate online and offline, and coordinate platforms to provide service guarantee for enterprises and entrepreneurs to report rights protection, guide the website platform to improve the information content review and release mechanism, and efficiently handle the clues of reporting enterprise-related issues;

　　Timely publish cases of violation of laws and regulations that undermine the business network environment. If the circumstances are serious and suspected of committing crimes, they shall be transferred to the relevant authorities for handling according to law, and guide the local network information departments to strengthen supervision and inspection for the website platforms that have failed to implement their work.

　　■ Special Action of "Clearing Information Content of Life Service Platform"

　　Comprehensively rectify outstanding problems such as recommending and guiding bad information, draining illegal activities, introducing illegal goods, and pushing vulgar negative associative words in search results;

　　Supervise the website platform to optimize and improve the key link mechanisms such as pop-up information push, blacklist of search results, and advertising location, and strengthen normal governance;

　　For sections and columns with frequent problems and repeated investigations, measures such as suspension of updates and permanent offline will be taken as appropriate, and they will be notified and exposed;

　　Strengthen communication and linkage between departments, timely transfer problem clues, cooperate with offline investigation while doing online disposal, and curb illegal activities from the source.

　　■ Special Action of "Clear and Rectify the Problem of Bad Orientation of Short Video Information Content"

　　Focus on cleaning up and rectifying short videos that have information content-oriented problems such as indistinguishability between true and false, indistinguishability between good and evil, and unclear right and wrong, and focus on solving problems such as loose platform review, unscientific recommendation algorithm, and unreasonable traffic distribution mechanism;

　　Supervise the short video platform to further optimize the algorithm recommendation mechanism and increase the manual screening of high-quality content;

　　Optimize the content review strategy and resolutely prevent the phenomenon of "bad money driving out good money";

　　Optimize the account management system, establish and improve the account content quality and credit evaluation system, promote the formation of a healthy competition mechanism in the short video industry, and realize the healthy development of the short video industry.

　　■ Special Action of "Qinglang 2023 Summer Minor Network Environment Renovation"

　　Focus on the outstanding problems involving minors on the Internet, severely rectify all kinds of harmful content and illegal crimes, find and deal with cyber bullying in time, and prevent the spread of bullying videos that reveal the privacy of minors;

　　For learning apps, children’s smart devices, etc., compact the main responsibility of the platform, strengthen front-end management such as application launch and content release, strengthen functional safety risk assessment, prohibit all kinds of illegal and bad content, and do not induce recharge consumption;

　　Upgrade the youth model in an all-round way, while enriching the age-divided content, scientifically limit the time and function, so that the model can truly become a "protective shield" for minors to surf the Internet healthily.

　　■ Special Action of "Qinglang Network Malicious Remediation"

　　Strictly control the information content in the comment area, urge the website platform to strengthen the management of the comment area, require the account to strengthen the post management of the information content sent, and take measures such as restricting the function of public accounts that do not manage the post comments well;

　　Rectify the "PK" link of live broadcast, seriously investigate and deal with the acts of anchors, such as bravado, mutual tearing attacks, swearing and spitting dirt, and take unified measures against all their accounts for some anchors to evade supervision and use "trumpet" for vulgar behavior, and blacklist those with bad circumstances;

　　Dispose of the sections with concentrated network rage, thoroughly investigate the links such as post bars, channels, circles, super-talk and groups, rectify the illegal sections, take measures such as suspending updates, dissolving and closing when necessary, dispose of the section administrator account, and resolutely curb the network rage.

　　According to the plan, the National Network Information Office will vigorously and orderly promote the "Qinglang" series of special actions in 2023 to ensure that the rectification work has achieved solid results and create a civilized and healthy network environment for the majority of netizens.

　　Transfer from: CCTV News WeChat WeChat official account

Source: Shandong Radio and Television Station